Full Job Description
About Amazon
Amazon is a global leader in e-commerce, technology, and cloud computing, dedicated to providing customers with the best possible online shopping experience. Our innovative culture encourages creativity and curiosity, enabling employees to push boundaries while having a positive impact on customers worldwide. With a commitment to sustainability, diversity, and inclusion, we are looking for top talent to help us continue to grow our mission.
Position Overview: Digital Content Strategist
We are seeking a dynamic and passionate Digital Content Strategist to join our New London, NH office. In this pivotal role, you will be responsible for developing and executing content strategies that resonate with our diverse audience and drive engagement across our digital platforms. If you have a knack for storytelling and a deep understanding of digital marketing trends, this could be the perfect opportunity for you.
Key Responsibilities
- Content Strategy Development: Create and implement comprehensive content strategies that align with Amazon’s business goals and customer needs.
- Audience Analysis: Conduct in-depth audience research to identify key demographics, preferences, and behaviors to ensure content relevance and effectiveness.
- Content Creation: Collaborate with internal teams and external content creators to produce high-quality digital content, including articles, videos, blogs, infographics, and social media posts.
- SEO & Analytics: Utilize SEO best practices and analytics tools to optimize content for search engines while tracking performance metrics to identify improvement areas.
- Cross-Channel Marketing: Develop and execute integrated campaigns that link content efforts across different channels, including email, social media, and website.
- Brand Storytelling: Craft compelling narratives that embody Amazon's brand identity and connect with customers on an emotional level.
- Collaboration: Work closely with marketing, product management, and design teams to ensure consistency and quality in all content-related projects.
- Trend Analysis: Stay updated on industry trends and competitor strategies to inform content direction and innovation.
Who You Are
The ideal candidate for this Digital Content Strategist role will possess:
- Educational Background: Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Proven Experience: Minimum of 3-5 years of experience in digital content strategy, content marketing, or a similar role.
- Strong Writing Skills: Excellent verbal and written communication skills, with a portfolio showcasing past content work.
- Analytical Mindset: Proficiency in analytics tools (Google Analytics, SEMrush, etc.) to measure content performance and optimize accordingly.
- SEO Knowledge: Deep understanding of SEO principles and techniques to improve organic reach.
- Creative Thinker: Ability to think outside the box and bring fresh ideas to the table.
- Team Player: Strong collaboration skills, with a track record of building relationships across departments and external partners.
Why Work at Amazon?
At Amazon, we understand that our employees are our greatest asset. We offer a competitive salary and benefits package, including:
- Comprehensive health and wellness plans, including medical, dental, and vision insurance.
- 401(k) plan with company match to help secure your financial future.
- Generous paid time off policy to promote work-life balance.
- Opportunities for professional development and career advancement.
- Access to cutting-edge technology and tools to facilitate your work.
- Inclusive and diverse workplace culture that values and respects every individual's contribution.
Location: New London, NH
New London is a vibrant town located in the scenic Lake Sunapee region, offering a unique blend of stunning nature, outdoor activities, and a welcoming community. This picturesque locale is ideal for those who love the outdoors, with plenty of opportunities for hiking, boating, and local cultural events. Embrace a lifestyle that combines work, adventure, and relaxation in one of New Hampshire's most beautiful regions.
How to Apply
If you are ready to take on this exciting challenge and make a significant contribution to Amazon’s content strategy, we invite you to submit your application now. Please include your resume, a cover letter, and a portfolio showcasing your relevant work.
Join Us!
Be part of a diverse and talented team dedicated to innovation and excellence. At Amazon, your work matters and has a meaningful impact on millions of customers around the world. Apply today and help us shape the future of digital content!